Why I Build Tools for People the Tech Industry Overlooks

The tech industry has a blind spot. Most software is built for people who already have advantages — educated professionals, established businesses, people with clean digital footprints and strong credit scores. The tools, platforms, and products that dominate the market serve the needs of people who are already doing well. But some of the most […]

What Running a VPS Taught Me About Systems Thinking and Resilience

There’s a particular kind of education you get from running multiple production applications on a single virtual private server. It’s not the kind of thing you learn in a classroom or a coding bootcamp. It’s the kind of knowledge that comes from 3 AM alerts, mysterious memory leaks, and the slow realization that every system […]

From Behavioral Science to Software: How Psychology Shapes the Products I Build

Most people don’t think of behavioral science and software development as related fields. But after spending years studying how people make decisions, form habits, and respond to their environments, I’ve found that the principles of behavioral science are some of the most powerful tools a product builder can have. My academic background in behavioral science […]

Topics

Solo Founder Startup Resilience Behavioral Science Personal SEO SEO Knowledge Panel SetupLens Online Reputation LocalMention Schema Markup FixMyRecord Media & Blogs

About the Author

About the Author